Record: Super Comfort, Beauty, New Products, Dialogue, Elite Designer Theme: Yuhua “Package†Design and Enjoyment – ​​Super Comfort, Beauty, New Products, Dialogue, Elite Designer Time: September 18, 2009 Venue: 3rd Floor, Yansha Shengshi Building [Hosting People] (Liu Lishun): I am Liu Lishun, editor-in-chief of the boutique shopping guide. I am very happy to attend this conference. Now we have started this activity. First of all, let us introduce you to the super-comfort this head office today. Today, designers and friends have seen its subdivided products. As a fan of super comfortable home products, I have it. Products have their own understanding, first of all, for example, super comfortable home has the largest brand in the United States, as well as the largest sofa in the United States, as well as French home products. There are more than a dozen stores in the country for super comfortable international home products. Today, everyone is here to be the head office of China. Super comfortable international home has always had outstanding achievements in the industry. Super comfortable international home advocates People's demand for the comfort of life is presented to the vast number of consumers. Over the past few years, Super Comfort Wang has given me a lot of knowledge from comfort products, such as the American Berkeley sofa. It is in our furniture, whether we are relaxing or in our daily life, we usually When I am sitting on the sofa, watching TV at home and watching big movies, for example, I can watch an hour, but why can I watch TV on the Berkeley sofa for one night, because it conforms to the functional function of the human body, makes our spine, our neck The Ministry can be supported by science, so I think it is very human. Of course, the Berkeley sofa has different products for different ages, used by the elderly, used by couples, and the majority of white-collar workers like it. Many of our designers and elites here are also friends of the media. Everyone has a lot of work pressure, so they need a good bed. The ultra-comfortable international home introduces a series of products. Fashion is as demanding. When I didn’t popularize this knowledge, I didn’t quite understand it. As a result, I was a hardcore fan of super comfort. When I used it, I talked with friends around me, including some actresses, including CEOs of other industries. Including our newspapers, more than a dozen CEOs and colleagues have purchased ultra-comfortable home products. Some people told me that they used to have a lot of work pressure and sleep. When they used ultra-comfortable German imported beds, , able to enter deep sleep, so it also improved his life. I have used such a good product with Wang Zonggou. I said why you can sell such a good product at such a cheap price, even lower than domestic furniture. Why? Mr. Wang once told me that his dream of doing business is to introduce the best quality and most comfortable products from abroad to China. He wants to create a pure and comfortable product in our home life, including U-shaped. Pillows and other products. According to Mr. Wang’s statement, it is to carry the comfortable life to the end. And we can buy such good household goods that are purely imported with the price that the people can afford. I think this is a very good thing for President Wang for our mainstream people in Beijing and other consumer cities. This is my experience with such a fan of super comfortable products. Below is the super comfortable international home designer cooperation department manager Shen Huan to give a speech. Super Comfort International Home Designer Cooperation Manager Shen Huan [Shen Huan]: First of all, thank you for coming, designer friends and elites in the industry, good afternoon, thank you for taking the time to participate in the ultra-comfortable new product launch. Before I introduced you, I was already interested in the showroom's dazzling accessories. Now let me introduce our situation and the measures we have taken for the elites to let us know more about us and use them better. Our products are mainly Mark Roberts, Castilina and Creative3 brands. In addition to Mark Roberts' Santa Ana, California, USA, created in 1984, Mark Roberts jewelry design is perfect, with a lot of refined and proportioned detail design, is the most popular brand in today's home accessories market. The accessories are suitable for both bedroom decoration and living room decoration. Castilina was founded in 1977 in Jackson, Mississippi, USA. Since 1992, in addition to brass, new materials such as porcelain, crystal, glass, wood and silver have been introduced into its product line. Innovation and tradition have merged together, and Castilina has created a new era of high-end home accessories. Creative, with its diversified design team, has continuously developed a wide range of high-quality, stylized and user-friendly home accessories, which has been favored by more and more designers. In cooperation with designers, Super Comfort has always valued the professionalism of design in providing quality service to our customers, so we pay more attention to the development and needs of designers. Over the years, Super Comfort has continuously enriched its own furniture products, combined with the current designer's demand for overall design, super-looking jewelry and fabrics are also keeping pace with the designers. Super comfort hopes to create better for designers. , high-quality platform, and designers to improve the quality of life of high-end customers. In addition to super-comfort in product cooperation will provide designers with better services, Super Comfort will also launch more and better designers-oriented activities this year, one of which is that super comfort will be provided to outstanding designers who have signed up. Free regular customer seminars, venues, advertising and media support to help outstanding designers enhance their influence in the high-end market. In addition, Super Comfort will launch the selection of “Super Comfort Diamond Designer American Academic Group†in the country. Winners will be the winners. We will organize Chinese excellent designers to communicate with foreign high-end home furnishing manufacturers and famous designers. At the same time, Super Comfort hopes to make the super-comfort more and better and richer foreign first-class products through the exquisite design of the elites, and enter more homes of higher-end users, so that more people can enjoy the superior quality of super comfort. life. thank you all! [Moderator] (Liu Lishun): In the next link, we invite Ruili Home Design Editor-in-Chief to introduce to you. [美囡]: Dear friends, everyone. I have prepared a very rich PPT. It may take a little longer. I will first ask our super comfortable CEO, our general manager Wang Lanyu to speak. Super Comfort International Home Wang Lanyu General Manager [Wang Lanyu]: First of all, I would like to thank all the media friends and some friends of the designers for participating in the super comfortable today's press conference in this martial law day. Thank you. Before I introduce our company, I have to repeat it. First of all, I would like to thank the major media present here for their long-term support. Therefore, you can see that our big store has been open on the second floor and rarely open. In the store on the first floor, there are really a lot of media in the process of our development, including Mr. Liu and our friends just gave us a lot of support, thank you. At the same time, I would also like to thank a lot of designer friends and some friends of the developer who have been paying attention to us and have been helping us so that we can choose more products that are suitable for our customers. I am also sorry to say to all the designers that we have not worked with designers before today, but from now on we have the opportunity to discuss with you how to serve China together, not only the high-end of Beijing. The customer is the beginning of our day, which is the theme of today. Let me briefly introduce our company, especially some media are familiar with us, especially for the friends of the designer. I want to put forward the history of our development. I just promoted it to me, but I still have to add it. A few words. Our company used to be the general agent of IBM in China, so I told all my friends frankly that we are a market-oriented company, that is, our May 1st, 2004 Super Comfort International Home officially joined the market in an office building in the west of Beijing. In this industry, through the development of this company for five and a half years, with the help of all the customers, with the help of all the customers, with the help of media friends, we have developed 18 directly operated stores across the country. So far, this partnership has been established with 15 international first-class international manufacturers in various industries. You see the same function sofa that Liu introduced just now. It is really the largest factory in the United States. It is also the largest and largest factory in the world, like our sofa in the United States. It does not retail, its volume is about 600 million US dollars, it is also a brand like this brand, its sales are far greater than IKEA (view map), its sales are probably equivalent to about RMB (30 billion). We actually signed four brands, but today we only have three frequent appearances. If some of our friends have been to the US, we can see that these products are in the exhibition hall. We have now brought it to China through a large-scale approach. This is from the product structure, the company's development history in five years, and that is to say that it has achieved some small achievements. Third, I want to introduce the concept of super comfort to everyone. As everyone knows, I am a computer servant and a computer servant. When our company is doing computer, we have more than 200 agents nationwide. It is from the beginning of 1994. But when we go to the home industry, of course, we often have a long time. Everyone said why super comfort is very strange, you can do a lot of designers, you can expand the brand to help designers, but we have always insisted on not working with many designers and friends, we have been quietly organizing products, we are perfecting ourselves. Because we have to cooperate with designers, I have to be prepared. If I am not prepared, everyone's cooperation is short-term, but after we have passed this five and a half years, I believe we have made some preparations. This is what I am going to say today. Speaking of the concept of super comfort, some friends may think that it is some ideal or that it is a possibility, but I really want to tell you a real idea. I think it is super comfortable. It is really not a company of several people. I think this kind of future is super comfortable. When we build this platform for super comfort, I think its idea should be that its components must be composed of the best people in the world. The first is to say that the world's best design team and producers. I have been doing this home since I started in 2004. I have advertised on a website at that time. I said that super comfort will not be produced under my management, and when we cooperate with such a big manufacturer, Their massive manufacturing, and their design team. If the super comfortable price is higher and there are no users, this one has no value. So super comfort is in all developments, I always tell our team, when we serve all the customers, all the customers, including when we start working with the designers now, we must put the customer first Bit. The fourth, super comfortable, this platform must have the best designers in China, including Chinese decoration designers, and designers like developers, not necessarily super comfortable companies own, like our company There will not be too many, like the decoration company is basically a designer, super comfort will not have so many, but super comfort will definitely be for the home industry, for the decoration industry, of course we will have a part To cultivate this very creative designer. Super comfortable, this platform operation must be inseparable from the best media people in China. We work hard, no matter how good the product is, no matter how good the team is. If there is no media to help us recommend it, the customer does not know, the customer does not know us. The service, this is why I believe that this platform will have so many media people in the future. Of course, super comfort must have the most professional and service-minded service team in China, that is, all our employees who are super comfortable. This is a basic component of the super comfort I think. Ultra Comfort The basic principle we choose in our products is to import. I said that Super Comfort will definitely not produce. Like the simple fabric you see, the curtains are personalized. This is a must. This is for the service.
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